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Issue May 2017

Digitalisation of Loyalty

The digitalisation of the loyalty relationship has been a boon to retail brands as it not only enables them to track and respond to customer buying behavior but also enables to do them at a very optimal cost.


From the COO's Desk

We are living in exciting times when technology is disrupting every sphere of human activity to rewrite rules of engagement. Established brands and companies have over the past couple of years been feeling the heat of this technology disruption in their well-entrenched relationships with their customers.

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What’s New at Accentiv’

-Experiential Rewards
-New e-Code based Tech Tool
-SBI Cards Employee Rewards & Recognition Program

Case Study – Louis Philippe

Louis Philippe - Delighting customers with ‘The Upper Crest’ experience! A case study on Louis Philippe’s journey from points based loyalty program to a program that focuses on personalised rewards for members.

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10th Loyalty Summit Awards

Accentiv’ scored a grand triple at the 10th Loyalty Summit held at Taj Land’s End on 8th and 9th February, 2017; won awards in all three award categories, third time in a row!

Accentiv’ in the News

Accentiv' eyes 25% growth in customer loyalty market in India. The company’s primary focus would be on offering unique solutions to the retailers in the middle and small categories by providing simple, easy to use mobile solutions…

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Do You Know?

Loyalty programs have come a long way since 1900’s when the first structured loyalty program was launched. Here’s an insightful infographic on loyalty facts and figures that highlight the latest trends in customer loyalty.

Looking for a loyalty solution?

Accentiv’ is India’s leading loyalty services provider. We provide diverse loyalty and rewards solutions to clients across industry verticals.

Contact Us


Accentiv’ © 2017
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